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Primary Pencil

Take your look from subtle to smokey.

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Reviews

"Just received my first @ablecosmetics liner and I’m in love! Beautiful application and completely foolproof."
#fanforlife #sorrystila #expertcateye

@glow_ml

“It’s perfect every single time. It’s crazy!”

@daphneoz

"Received my liner and I’m thrilled with it... my friends were so impressed with my eye makeup and couldn’t believe that I actually did it! Thank you!"

@pawsfuradventure

"So obsessed with this liner."

@itsjustvick

“I tried this for the first time yesterday and I am in love! OMG, really it makes all the difference in the world. Thank you so much for sending and creating the best eyeliner!” 

Angela Fink

For something soft & subtle

Create the perfect smokey liner with our Primary Pencil, designed to give you everything you need for a seamless pencil liner experience.

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The Mascara That Isn't Messing Around

No Mess'cara - A mascara designed to provide you with a wearable formula and convenient tool for lashes that wow and a fuss-free application.

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Your dream of perfect wings has come true

Achieve a perfectly symmetrical cat eye with ease. Just line, place and trace with our patented hero product, Cat Eye 101.

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A Favorite of Beauty Editors At

"Able's primary goal is to empower and enABLE others to believe in and apply their individual skills to their everyday beauty routine."

Dana Rae, Founder